Branding in Malmö

We develop brand identity for Malmö companies — from IT startups to creative studios. Brands that work in the Swedish and Danish markets simultaneously.
Branding in Malmö

Malmö is a city actively building a new identity after its transformation from an industrial centre to an innovation hub. Local companies embody this spirit: creative studios, tech startups, sustainable urban projects, and world-class restaurant businesses. Branding here must reflect this energy of change while remaining understandable to audiences in both Scandinavian cultural contexts.

We create brands that resonate convincingly in Malmö and Copenhagen at the same time. Scandinavian visual culture as the foundation, your company's unique positioning as the core — the result is an identity that sets you apart in the competitive cross-border market.

How we create brands for Malmö

  1. Brand strategy: positioning that accounts for the Øresund cross-border market and your values

  2. Competitor research on Swedish and Danish markets

    finding space for differentiation

  3. Develop a visual language that works within the Scandinavian cultural context

  4. Create a brand book with usage guidelines for all media across both markets

  • IT and technology startups

    IT and technology startups

  • Creative studios and agencies

    Creative studios and agencies

  • Urban innovation projects

    Urban innovation projects

  • Educational companies and Malmö University spinoffs

    Educational companies and Malmö University spinoffs

  • Restaurants and gastronomy brands

    Restaurants and gastronomy brands

  • Sustainability and environmental initiatives

    Sustainability and environmental initiatives

Branding in Malmö — by the numbers

  • 20

    team members

  • 134

    happy clients

  • 5

    countries

  • 10 years

    of experience

Create a brand that works in Malmö and beyond

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